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(San)deep's World. Wise observations from Prof. Sandeep Krishnamurthy, Associate Professor of Marketing and E-Commerce, author, educator, Dad, coach, racquetball player, evangelist, speaker and thinker.

Friday, September 07, 2007

The Power of Disgusting Advertising

A Freakonomics co-author figures out that ads work- especially, vivid and disgusting ones.

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One of my favorites

One of my favorites